What Is Search?

Where are the eyeballs –going?

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New eye-tracking study: people ignore ads on the right

“Approximately 90% of participants looked at the sponsored results above the organic results in each search task. […]

Fewer participants looked at the sponsored results on the right side of the page – only 28% of participants looked at these results on Google and 21% on Bing. […]

100% of participants looked at the organic search results in each search.”

 

Ha, organic still the best way to go.

Still worth creating a great organic search response with lots of page results you own.

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